AAW News

Creating Customer Loyalty

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Tips to bring those Customers back time and time again It is true that if customer loyalty were easy to come by then every business would be showing successful program retentions and extensive revenue growth year after year. So, how much loyalty is necessary to be successful? For retail-petroleum or convenience-store (c-store) site owner/operators who […]

AAW News

How to Bring In More Customers

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Follow these 5 steps to increase your customers and profits… 1.   Revamp your marketing plan Marketing is mostly about building awareness, more qualified lead generation, brand building and bonding. Large carwash chains leverage marketing to fuel growth and build trust. A diverse stream of messaging is used to maintain the link between customers and their local carwash. […]

AAW News

How to Get the Driest Car…EVER

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Everyone knows that a drying agent is the key to drying a car in a tunnel or an automatic car wash Do you use more chemical?  Change chemical?  Move the dryers closer to the last liquid arch or closer? The ultimate answer may be a story of less is more. Everyone knows that a drying […]

AAW News

Winter Special – SAVE $4,000!

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Get $4,000 off! LaserWash 360, ProTouch Tandem, and ProTouch ICON Take an additional $2,000 off when you order any Access Series Model! [button link=”http://www.autoautowash.com/wp-content/uploads/Winter-2014-PDQ-promotion_AAW.pdf” type=”icon” icon=”paper” newwindow=”yes”] View PDF for Details[/button]

AAW News

5 Traits of Successful Carwash Operators

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Successful business owners are greatly motivated by one compelling thought: How can my business achieve better financial results? It is apparent, no one wants to own a “me too” business and compete permanently on price. First, they will focus only on productive activities which they themselves can control. This means they will not fault a […]

AAW News

How To Evaluate Your Wash Quality

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Every supplier of chemicals should provide a written evaluation report… In our opinion, every supplier of chemicals should provide a written evaluation report that tells you what your chemical usage, costs, strengths and cost percentages are for your wash.   So ask yourself this question … do they?   Many chemical companies simply install their detergents and […]

AAW News

The 80/20 Rule

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As a professional sales person, I believed completely in the 80/20 rule. This rule stipulated that 80% of my sales, and my best prospects for a sale, would come from 20% of the people who I had contacted or would contact in my sales activities.  In practical terms, this meant I worked extremely hard to […]

AAW News

Master Customer Retention

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How to make a first-time customer, a regular customer According to Ken Banks ― CEO of KAB Marketing, who has over 30 years of experience as a retail marketing executive for companies like PetSmart, Circuit City and Procter & Gamble, and is also the co-author of the book “BrainBranding: Activate the Brain…Stimulate Your Brand” ― […]