Every supplier of chemicals should provide a written evaluation report… In our opinion, every supplier of chemicals should provide a written evaluation report that tells you what your chemical usage, costs, strengths and cost percentages are for your wash. So ask yourself this question … do they? Many chemical companies simply install their detergents and […]
Tips to help identify and target those customers who are willing to pay more per visit at your Car Wash!
Tips to help identify and target those customers who are willing to pay more per visit at your Car Wash!
As a professional sales person, I believed completely in the 80/20 rule. This rule stipulated that 80% of my sales, and my best prospects for a sale, would come from 20% of the people who I had contacted or would contact in my sales activities. In practical terms, this meant I worked extremely hard to […]
Business is slow. Cash flow is a concern. It’s no surprise that summer is a slow season for many washes and most operators have planned for it. What they may not have planned are critical activities that can shorten the length of the summer season and return the wash to peak volume faster. Conventional wisdom […]
Through careful planning, you can improve your business during slow months It’s inevitable. Weather drives car wash demand and the summer months are slow in many parts of the country. Regardless of whether it’s during the summer, or some other time of year, there are seasonal changes in demand at most car wash facilities. The […]
Tips & Reasons to Help you Keep your Wash Clean and Customers coming back from great experience As we continue through the summer months, we would like to remind our valued customers that a clean car wash bay is important for car wash patrons to receive the results they expect during each wash cycle. There […]
When is it time to change the services you offer to your customers? What services do you add or do away with? How do your services compare to your competitors? Is it time for a change? The carwash business is like any other service business when it comes to evaluating the services you offer. You […]
How to make a first-time customer, a regular customer According to Ken Banks ― CEO of KAB Marketing, who has over 30 years of experience as a retail marketing executive for companies like PetSmart, Circuit City and Procter & Gamble, and is also the co-author of the book “BrainBranding: Activate the Brain…Stimulate Your Brand” ― […]
Six Important Questions to Build a Larger Customer Base within your reach Nothing is more important in the carwash world today, than operators washing more cars. Most operators who have survived the horrific “revenue drought” of the past few years would agree. But is belief enough? To take your wash to the next level, you […]